HOSPITAL chain Fortis Healthcare has entered into a management contract with Apollo Modi Hospital, a 200-bed high-end hospital in Rajasthan, earlier run by rival firm Apollo Hospitals. This is the second instance in less than a month where Fortis Healthcare has acquired businesses from its competitor Apollo Hospitals. InJanuary, the Delhi-based company bought 56% stake in the 150-bed Apollo RM, a privately-held franchisee hospital of Apollo in Bangalore. In 2005, Fortis had also taken over the management control of La Femme, a high-end maternity and women healthcare hospital in Delhi earlier run by Apollo. Apollo Modi, which will now be renamed as Fortis Modi Hospital, will help Fortis to increase its presence in western region of India where it has less presence. When contacted, Fortis Healthcareâ€™s spokesman declined to comment.
In just a monthâ€™s time, Fortis has increased it bed strength across its hospital network by 20% to over 3,000 through the inorganic route. Besides acquiring Apollo RM, it also bought 58% stake in Clinique Darne, a 120-bed hospital in Mauritius, along with a Mauritius-based business group last month.
Meanwhile, Fortis has renamed the cardiac care unit at Chennaiâ€™s Malar Hospital (acquired in 2007) as Escorts Heart Institute and plans to leverage brand Escorts to promote its cardiac care programme in its newly acquired hospitals. Fortis Healthcare CEO and MD Shivinder Singh earlier said, â€œWe have a good cardiac team in Malar Hospital who can go with the reputation of the Escorts brand. We may consider expanding Escorts brand in other new hospitals, including Clinique Darne in Mauritius.â€
Mr Singh added Escorts Hospital has managed 100% occupancy for the first time almost two years after renowned cardiologist Dr Naresh Trehan made a controversial exit. This has been possible due to expansion of medical services, improvement in efficiency and induction of several reputed doctors.
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