Bharti Teletech, which manufactures and distributes telecom products in
India, has entered into a strategic distribution alliance with digital
lifestyle products maker Logitech to distribute its products in the
country. As per the agreement, Bharti Teletech will sell and distribute
a range of Logitech products, targeted towards enterprise customers.
Bharti would distribute Logitech's range of mice, keyboards, webcams,
speakers and headsets through its network. The products, which will be
exclusively available to the customers of Bharti Teletech will be
marketed in the Indian retail market through its network of over 100
institutional distributors across 35 cities and towns, the company said
in a statement. Bharti Teletech has similar alliances with global
majors like Motorola, Polycom, Casio, Sanyo, Apple and Transcend. The
company is in talks with other leading technology companies for more
such distribution alliances.
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